On the way

PURE BEGINNINGS family wash I’m fresh, 500 ml, 1 pcs.

Unique product features:

  • A natural source of antioxidants to combat environmental stressors.
  • Rejuvenating properties of tangerines for skin protection.
  • Prebiotics to support the skin microbiome.
  • pH balanced, corresponding to the pH level of the skin.
  • 100% biodegradable ingredients.
  • Experience the natural scientific power of orange, lime and lemon peel to revitalise and energise.
  • Enriched with ultra-gentle surfactants, I Am Awake Body Wash is suitable for the whole family, leaving skin soft, soothed and rejuvenated.
  • Capacity: 500 ml.


Out of stock

Out of stock


Payment methods:

Pure Beginnings Organic Care Body Wash – I Am Awake is a high quality body wash designed for the whole family. It has a unique combination of natural ingredients such as orange, lime and lemon peel, which refresh and energise.

Who is it for?

This product is designed for those who want a gentle but effective skin cleansing solution suitable for all members of the family. Perfect for daily use, leaving skin soft, rejuvenated and healthy.

How to use?

Spray a small amount of cleanser onto wet skin, massage gently to create a lather, then rinse thoroughly with water. Suitable for daily, morning and evening use.

Special features:

  • Natural Antioxidants: rooibos extract fights environmental stress on the skin.
  • Rejuvenation: mandarin extract renews the skin’s texture and protects it.
  • Prebiotics: supports a healthy skin microbiome.
  • pH balanced: Ensures the optimal condition of the skin and its microbiome.
  • Sustainability: 100% biodegradable ingredients, not tested on animals, vegan-friendly.

History of the brand

PURE BEGINNINGS was launched in November 2006 with three baby skincare products: a bathing gel, a body lotion and a buttock cream. PURE BEGINNINGS is committed to developing organic and natural cosmetics that meet the highest standards. Their products are designed to provide gentle but effective care for babies, with a focus on environmental protection and sustainability. By 2012, PURE BEGINNINGS had expanded to include a range of products not only for babies but also for children and adults. In 2014, they decided to certify their products with Ecocert. This has helped them to develop their business globally and in 2016 they became compliant with EU cosmetic regulations. Pure Beginnings is committed to creating products that not only care for your skin but also reduce the impact on our planet. We use community-sourced, sustainable ingredients to bring you clean and healthy without compromising the environment. Our I Am Awake body wash is a great example of how you can combine premium natural care with a responsibility to nature.

Weight 0,500 kg
Dimensions 6 × 6 × 22 cm

0-3 months, 3-6 months, 6-9 months, 9-12 months, 12-18 months, 18-24 months, 24-36 months, 3-6 m., 6+ m.





Gender of the child

For boys, For girls

Country of origin

South Africa

aqua (water), cocamidopropyl betaine, aloe barbadensis (aloe vera) leaf extract*, glycerin, coco-glucoside, xanthan gum, glyceryl oleate, inulin*, adansonia digitata (baobab) fruit extract*, citric acid, aspalathus linearis (rooibos) leaf extract*, benzyl alcohol, dehydroacetic acid, tocopherol, helianthus annuus (sunflower) seed oil, cananga odorata (ylang ylang) flower oil, methyl anthranilate**, mentha viridis (spearmint) leaf oil, citronellol**, linalool**, limonene**, benzyl benzoate**

*ingredients from organic farming
**component of natural essential oils
99.5% of the total ingredients are from natural origin

  • The product may not be translated or may not be translated correctly into the language of your choice. Also, the shade of the item may differ from the one shown in the photo. The product description is general and does not necessarily mention all the features of the product.